The marketplace
How It Works
Make It Count Digital connects brands with the right creative talent and connects creators with real opportunities to earn.
Brands
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01
Get verified
Create a free brand account and tell us about your company. Our team checks your registration and contacts before your first campaign goes live.
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02
Find creators
Search by kind of creator, niche, county, platform, audience, engagement and budget. Shortlist the ones you like into lists for each campaign.
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03
Post a campaign
Set the brief, deliverables, budget, dates and content rights. We review it and publish it.
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04
Choose with confidence
Compare applicants side by side, ask questions, send offers and record who you select.
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05
Work together
You pay creators directly. Make It Count invoices its agreed fee. Mark the collaboration complete when the content is delivered.
Creators
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01
Create your profile
Free, always. Add your work, your socials and your audience numbers. Our team reviews every profile.
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02
Get discovered
Brands search Discover Creators and invite creators to their campaigns.
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03
Browse campaigns
Paid work, product exchanges and prizes from verified brands, each clearly labelled.
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04
Apply with your profile
Pick your best work, answer the brand’s questions and give your rate. One application per campaign.
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05
Track every step
Submitted, under review, shortlisted, selected: your dashboard shows where you stand. We tell you when it changes.
Trust and safety
- Brands are verified by our team before any campaign goes live: registration, website and a call.
- Every campaign is reviewed. Pay, deliverables, dates and content rights are spelled out.
- Paid work, product exchanges, prizes and unpaid campaigns are always labelled, so nobody is misled.
- Creators never pay to join or apply. Anyone asking for a fee to apply is breaking our rules.
- Phone numbers, emails, ID and payment details are never shown publicly.
- The Verified badge means our team checked a creator’s accounts and numbers, not just that they signed up.
- Anyone can report a campaign, brand or creator. Our team looks at every report.
Questions
Does it cost creators anything?
No. Creating a profile and applying to campaigns is free. It always will be.
How do brands pay?
Brands pay creators directly, as each campaign’s payment terms say. Make It Count invoices its own fee (commission or a management fee for managed campaigns) separately.
What does “Verified” mean?
For brands: our team checked the company’s registration and spoke to its contact person. For creators: our team checked their social accounts belong to them and their numbers are right. Registering alone never makes anyone verified.
Can a brand contact a creator directly?
Brands talk to creators through the platform: invitations, applications and messages. That keeps a record if anything goes wrong. It’s also how bookings are attributed to the marketplace.
What if something goes wrong?
Use the Report link on any campaign or profile. You can also raise a dispute on a collaboration. Our team steps in. Brands that fail to honour their commitments lose access.